Writing to Persuade – Key Techniques

You’ve probably learned lots of persuasive devices in English here’s a nifty way of remembering the key ones: when we write to persuade or we read writing for persuasion think about “QUES QUES FOARR”!


Q uestions – raised by the speaker to make us think

U se of names – to personalise and make sources more specific and convincing

E motive language – to connect with emotions, including using word images

S entence length – variety lengths of sentence add impact


Q uotations – from experts to add weight to the evidence given

U se of pronouns – to personalise a speech for an audience

E motive pictures – usually used in newspapers and online

S tatistics – these look impressive and can be manipulated


F acts – to support your ideas

O pinions – a crucial part of persuasion is to make these clear

A necdotes – such as relevant personal stories

R hetorical questions – to increase feeling and cause reflection

R epetition – to reemphasise and reinforce